Experience extraordinary
THE A. PURNELL PRODUCTION PROCESS
HOW IT WORKS
Planning an event should be exciting, not stressful. At A Purnell Production, we take a streamlined and strategic approach to bring your vision to life with precision and creativity. Here’s what to expect when you work with us:
INITIAL CONSULTATION
Let’s Talk Vision!
Once you reach out, we’ll schedule a complimentary consultation to discuss your event needs, goals, and vision. We’ll cover:
EVENT TYPE, SIZE AND THEME.
BUDGET CONSIDERATIONS
DESIRED GUEST EXPERIENCE.
VENUE AND LOCATION IDEAS.
KEY DETAILS AND MUST-HAVES.
At this stage, we listen, ask questions, and begin to outline the possibilities for your event.
PROPOSAL & PLANNING AGREEMENT
Let’s Make It Official!
After the consultation, we’ll provide a customized event proposal outlining our services, a planning timeline, and an estimated budget. Once approved, we’ll sign a formal agreement and get started!
CREATIVE & LOGISTICS DEVELOPMENT
Let’s Design & Plan!
Now the fun begins! We’ll handle all the details while keeping you updated every step of the way. This includes:
CONCEPT AND EVENT DESIGN DEVELOPMENT.
VENUE SELECTION AND VENDOR SOURCING.
BUDGET TRACKING AND CONTRACT NEGOTIATIONS.
TIMELINE CREATION AND PRODUCTION PLANNING.
PERMITS, INSURANCE AND COMPLIANCE COORDINATION.
EXECUTION & COORDINATION
Let’s Bring It to Life!
As the event approaches, we ensure every element is finalized and ready for a seamless execution. We’ll manage:
VENDOR COMMUNICATIONS AND CONFIRMATIONS.
PRODUCTION SCHEDULES AND RUN-OF-SHOW.
SETUP, STYLING AND FINAL LOGISTICS.
ON-SITE COORDINATION AND TROUBLESHOOTING.
You get to relax and enjoy the event while we handle everything behind the scenes.
POST-EVENT WRAP-UP
Let’s Celebrate Your Success!
Once the event concludes, our work isn’t done! We handle:
EVENT BREAKDOWN AND VENDOR WRAP-UP.
BUDGET RECONCILIATION AND FINAL REPORTING.
FEEDBACK REVIEW AND WRAP-UP.
At A Purnell Production, our goal is to make your event planning experience stress-free and elevated from start to finish.
ASHLEY’S EXPERTISE:
EVENT PRODUCTION & MANAGEMENT
Delivering seamless execution for corporate activations, private events, and large-scale experiences.
LUXURY & EXPERIENTIAL EVENTS
Crafting high-end, immersive moments that engage and inspire.
CLIENT RELATIONS & VENDOR MANAGEMENT
Partnering with top-tier vendors to bring each vision to life with excellence.
BUDGETING & LOGISTICS
Maximizing impact while maintaining cost-effective solutions.
BRAND ACTIVATIONS & CONSUMER ENGAGEMENT
Designing interactive experiences that leave a lasting impression.

OUR CORE VALUES
At A Purnell Production, our core values guide every event we create, every relationship we build, and every experience we bring to life. We are committed to elevating experiences with purpose, passion, and precision.
CREATIVITY
Bringing Visions to Life
We believe every event should be a unique expression of a story, a brand, or a moment in time. Our creativity drives us to design immersive, unforgettable experiences that captivate and inspire.
INNOVATION
Pushing Boundaries
We thrive on fresh ideas, cutting-edge technology, and forward-thinking event strategies. Whether it’s a brand activation, corporate gathering, or luxury celebration, we continuously push the envelope to create one-of-a-kind experiences.
INTEGRITY
Doing the Right Thing, Always
Trust is the foundation of everything we do. We are committed to honesty, transparency, and ethical decision-making, ensuring our clients and partners feel confident in every step of the process.
EXCELLENCE
Flawless Execution, Every Time
Details matter. We take pride in our meticulous planning, seamless coordination, and high standards, ensuring that every event—big or small—is executed with precision and professionalism.
CONNECTION
Creating Meaningful Experiences
Events are about people, and we are passionate about bringing people together in ways that create lasting memories. We build experiences that foster engagement, celebration, and deeper connections.
Flawless events aren’t just planned—they’re thoughtfully curated.
STAY AWHILE. WE’VE BEEN EXPECTING YOU…
Browse and explore. There’s so much more to see.
KELLY ROWLAND CELEBRATES HER 44TH BIRTHDAY
RAJON RONDO AND LATOIA FITZGERALD’S LAKE COMO WEDDING
QUINNDANA AND ANDREW”S MAGICAL MALIBU WEDDING
